Mustard Day & the competition
There’s more behind the glassWe paint the town yellow.
“Each year on the first Saturday in August, we paint the town yellow.” National Mustard Day began in 1991 in Mount Horeb, in “about three parking stalls.”
National Mustard Day
The first Saturday in August.
The 2026 festival ran on Saturday, August 1, from 10 AM to 4 PM. The museum’s own page says: “Join us next year on Saturday, August 7!”
On film: “Mustard Tasting with Red Hot Horn Dawgs”, National Mustard Day 2024. Nothing plays until you press play. Watch on YouTube ↗
The World-Wide Mustard Competition, since 1995
Judged blind: “each mustard presented only as a numbered sample.” Overseen by Barry Levenson.
Pommery Dijon Mustard
2026 Grand Champion
Mustard Mosaic
A summer of mustard on local menus.
From July to August 2026, local partners served mustard dishes in the run-up to Mustard Day.